success stories
In a nutshell: more clarity, more confidence, and more opportunities!
“Working with Joann has been one of the best investments I have put into my business.”
I was struggling to gain clarity around my brand and was feeling insecure about my voice on social media…Creating a brand seemed to be the biggest barrier to entry in getting my firm off the ground.
Joann expertly laid out a framework that helped me discover a deeper and more authentic meaning behind my business’ why. She helped me recognize how to speak directly to my clients, not just about my business.
Working with Joann has been one of the best investments I have put into my business. I’ve gained an informed and enlightened strategy for business development and community-building efforts.
—sarah wingo, wyn design company
“If it hadn’t been doing it with joann, it would have been overwhelming.”
I worked with Joann to improve my branding strategy. I have an architectural Instagram account and started my own business. I had a lot of ideas but really wanted to focus my message and figure out who I wanted my ideal client to be. Joann gave really insightful feedback on my brand.
It was nice to have this support to hold myself accountable. If it hadn’t been doing it with Joann, it would have been overwhelming. The branding exercise was extremely useful in honing my brand.
I also sent the branding package to the designer who did my branding graphics/ logo and website and she said it was very helpful. I think it saved me time and also prepared me to be successful once I invested in graphics and a website! Joann is very approachable, friendly, and effective!
—Emma Greenberg, aia
“Joann helped me raise my profile and achieve my professional goals.”
I was introduced to Joann when she gave a presentation on Personal Brand Building to the Women in Architecture Committee of AIANY. I was so impressed with her professional achievements in both architecture and branding, as well as her personality that I engaged her in a 1:1 strategy session.
Joann provided a vast amount of information and ideas to help me identify a number of areas in social media that I could develop in order to raise my profile and achieve my professional goals.
I learned a great deal from Joann and will reach out to her again as I continue developing my professional brand. I would recommend Joann’s professional services to anyone who is looking to revise or burnish their profile.
—Lenore A. Passavanti, AIA
